Get More Traffic From Pinterest
Latest posts by Silke Jager (see all)
- 5 Topic Ideas For Small Business Bloggers - December 2, 2015
- Is Negative SEO Bad For Small Business - November 20, 2015
- 3 Effective, Easy Website Tips For Higher Google Rankings - August 13, 2015
Do you want to drive more traffic from Pinterest to your small business website?
Pinterest is an excellent tool for getting traffic, sadly many Pinterest users don’t know how to use keywords properly. Yes, you can apply SEO tactics within Pinterest to drive a large volume of traffic back to your site.
Your potential visitors find your blog or website mainly by typing keywords in a search box either on Google, Yahoo or whichever search engine they happen to use. Ideally, you want your Pinterest business page and/or your web page to come up on the first page of the organic search results. You also want your boards and pins to show when someone searches on Pinterest. That is why you want to use SEO tactics in your Pinterest marketing.
Pinterest’s is the top social network for referral traffic. Michael Lopp, head of engineering at Pinterest, says “The company was looking to redefine how consumers find goods online” according to Business Insider. He also stated that there are 30 billion pinned posts on the social network with that number growing by an average of 25 per cent every quarter. With staggering numbers like that you want to do all you can as a business to rank high on Pinterest’s search engine. Isn’t it time you learned how to use this social site and get more traffic from it?
5 Areas on a Pinterest page to apply Keywords and SEO tactics:
1) Your Username
The username that you choose has to include more than just your business name because most people will not search for you on Pinterest by your business or company name. Your username also has to include carefully selected keywords.
2) Your Profile Name
Your profile name should include your business name or personal brand name. Try to make it a keyword conscious name to increase your Pinterest SEO.
3) Your Profile Description
Describe what makes your company special & why they should follow you and share your content. Try to use different keywords in each sentence to increase your Pinterest SEO.
4) The Title Name Of A Board
Don’t be too cute, clever or fancy. Think of how you would look for something and how someone else would search for what you have to offer. Remember that board names are indexed by Google as well. You always want to keep your board names obvious, simple and to the point.
5) The Board Description
You have up to 500 characters to use in your board descriptions. Select several keywords carefully and use them throughout your board. Try to use the keywords several times each to increase your Pinterest SEO without sounding redundant.
Take the time to make the appropriate changes to all five of your Pinterest page areas.
Be sure to check your analytics report to see how much traffic you receive from Pinterest before you get started and don’t forget to mark the day. Check back after thirty days and I can almost guarantee you that your website traffic will have significantly increased. It worked for me!
Have you included keywords to your Pinterest pages? What were your results? Please share in the comments below.
Before you move on… sign up for my Newsletter, simply click here!
You will never miss another marketing article again. Rest assured, I respect your privacy and will never spam or give your email address to anyone.